Why Your Content Sharing Strategy Needs to be Super Focussed to get results – here are a few pointers.

Why “general purpose” content isn’t really good for anyone. General Purpose content is like peanuts and olives at a buffet, they are OK, you might eat them but every buffet has them, so not a buffet likely to stay in your mind.  You don’t want to be in the prospects daily buffet as peanuts so… Continue reading Why Your Content Sharing Strategy Needs to be Super Focussed to get results – here are a few pointers.

How to Help Your Potential Clients Withstand the Avalanche of Content

There’s such a huge amount of content being published every day, how are you or your potential clients supposed to keep up? From blog posts to thought-leadership, industry reports to opinion pieces, and news to white papers, there’s an avalanche of information, whatever your interest or niche. The problem is, your potential clients do have… Continue reading How to Help Your Potential Clients Withstand the Avalanche of Content

Social Media News & Events November 03, 2017

Welcome to this week’s edition of “What’s New in Social Media,” a series in which we revisit the week’s popular stories related to social media. We are keeping our eye on interesting news every week: Getting Started with Instagram for Your Business: 8 Simple Steps Converting Your Social Media Followers Into Customers Is It Time… Continue reading Social Media News & Events November 03, 2017