Why “general purpose” content isn’t really good for anyone. General Purpose content is like peanuts and olives at a buffet, they are OK, you might eat them but every buffet has them, so not a buffet likely to stay in your mind. You don’t want to be in the prospects daily buffet as peanuts so… Continue reading Why Your Content Sharing Strategy Needs to be Super Focussed to get results – here are a few pointers.
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How to Help Your Potential Clients Withstand the Avalanche of Content
There’s such a huge amount of content being published every day, how are you or your potential clients supposed to keep up? From blog posts to thought-leadership, industry reports to opinion pieces, and news to white papers, there’s an avalanche of information, whatever your interest or niche. The problem is, your potential clients do have… Continue reading How to Help Your Potential Clients Withstand the Avalanche of Content
Three Tips for Successful Social Selling
Currently 75% of B2B buyers and 84% of C-level execs use social media to make buying decisions, for example reading up on products through LinkedIn posts and researching buyer opinion online.
Social Media News & Events November 07, 2017
Welcome to this week’s edition of “What’s New in Social Media,” a series in which we revisit the week’s popular stories related to social media. We are keeping our eye on interesting news every week: The Past, Present And Future Of Social Media 4 Ways to Attract the Right People to Your LinkedIn Profile This… Continue reading Social Media News & Events November 07, 2017
Social Media News & Events November 03, 2017
Welcome to this week’s edition of “What’s New in Social Media,” a series in which we revisit the week’s popular stories related to social media. We are keeping our eye on interesting news every week: Getting Started with Instagram for Your Business: 8 Simple Steps Converting Your Social Media Followers Into Customers Is It Time… Continue reading Social Media News & Events November 03, 2017
Social Media News & Events October 31, 2017
Welcome to this week’s edition of “What’s New in Social Media,” a series in which we revisit the week’s popular stories related to social media. We are keeping our eye on interesting news every week: 5 Ways to Use Instagram’s New ‘Go Live with a Friend’ Feature for Your Business 7 Digital Marketing Marketing Trends… Continue reading Social Media News & Events October 31, 2017
Social Media News & Events October 27, 2017
Welcome to this week’s edition of “What’s New in Social Media,” a series in which we revisit the week’s popular stories related to social media. We are keeping our eye on interesting news every week: 7 Ways to Tap Into Your True Target Audience Twitter will make its ads more transparent to brands, everyone else… Continue reading Social Media News & Events October 27, 2017
